News for 'social media advertisements'

E-retailers festive season sales flouting FDI norms

E-retailers festive season sales flouting FDI norms

Rediff.com12 Oct 2015

The CAIT has complained to the Commerce Ministry to take action against these companies.

E-tailers don't 'like' Facebook axe on unpaid ad campaigns

E-tailers don't 'like' Facebook axe on unpaid ad campaigns

Rediff.com1 Dec 2014

Indian e-commerce companies in particular have been using their Facebook pages extensively to reach out to as many consumers as possible, apart from paid advertisements.

2015: When hashtag became mainstream, active and lethal

2015: When hashtag became mainstream, active and lethal

Rediff.com31 Dec 2015

2015 was characterised by some interesting events and trends.

5 exciting career options for budding writers

5 exciting career options for budding writers

Rediff.com31 Jan 2020

You can be a copywriter, novelist or a content writer and turn your hobby into a fruitful career.

10 HOT career skills to add to your CV

10 HOT career skills to add to your CV

Rediff.com23 Apr 2020

From digital advertising to data science and web designing, some of these skills may help you advance in your career.

FB, Twitter to help EC check fake news during polls

FB, Twitter to help EC check fake news during polls

Rediff.com30 Sep 2018

'They have all committed that during campaign period, they will not allow anything which is adversely effecting level playing field be allowed on their platforms'

India Wants World's Money, But Not World's Modernity

India Wants World's Money, But Not World's Modernity

Rediff.com14 Oct 2022

A bit of economic reforms stalled and decisions delayed -- what Narayana Murthy spoke of -- don't hurt if a country's compassionate and inclusive social fabric has survived intact; if the country is happy, observes Shyam G Menon.

Why is Rihanna upset with Snapchat?

Why is Rihanna upset with Snapchat?

Rediff.com18 Mar 2018

Rihanna slams Snapchat's offensive ad.

The $30 bn Sale & Leaseback of India's Internet Economy

The $30 bn Sale & Leaseback of India's Internet Economy

Rediff.com23 Jul 2020

India's Internet economy has two choices: An immediate $30 billion Sale-and-Leaseback or a $3 trillion value harvesting over decades, observes Vibhu Arya.

Zuckerberg hits back at Trump over allegations of Facebook bias

Zuckerberg hits back at Trump over allegations of Facebook bias

Rediff.com28 Sep 2017

Responding to Trump's tweet labelling the leading social network platform "anti-Trump", the Facebook CEO and founder said the social media platform had tried to be neutral in the US elections.

'I am embarrassed about all my films'

'I am embarrassed about all my films'

Rediff.com6 Oct 2022

'Chup is the work that I'm most satisfied with; it won't bore me or make me cringe later.'

As India faces polls, Facebook says doesn't want site misused

As India faces polls, Facebook says doesn't want site misused

Rediff.com8 Oct 2018

Facebook has set up a task force that will have security specialists and content specialists, among others, who will try to understand all the possible forms of election-related abuse in the country.

NaMo TV: No extension to I&B ministry to file reply

NaMo TV: No extension to I&B ministry to file reply

Rediff.com4 Apr 2019

The channel, launched nearly two weeks after the model code of conduct for the Lok Sabha polls beginning on April 11 came into effect, carries the picture of Modi as its logo.

Over 65% turnout in UP phase-II polling

Over 65% turnout in UP phase-II polling

Rediff.com15 Feb 2017

The fate of 720 candidates will be decided by 2.28 crore voters

Flipkart claims $100-mn sales clocked in 10 hours

Flipkart claims $100-mn sales clocked in 10 hours

Rediff.com7 Oct 2014

Buyers complain about server errors, allege discounts were 'not real'.

Why Mumbai Indians is the brand to bet on

Why Mumbai Indians is the brand to bet on

Rediff.com20 Nov 2020

Much of this has been made possible by the owners's insistence on building a team, rather than banking on a collection of talented individuals not necessarily suited to play alongside one another.

Facebook delivers stellar Q4, profit crosses $1 billion

Facebook delivers stellar Q4, profit crosses $1 billion

Rediff.com28 Jan 2016

Facebook said its daily active users were 1.04 billion on an average for December 2015, an increase of 17 per cent year on year.

Lessons Pepsi should learn from Tata Tea

Lessons Pepsi should learn from Tata Tea

Rediff.com19 Apr 2017

Unlike Pepsi's Kendell Jenner ad, Tata Tea's Jaago Re campaigns were careful not to insert its product in the ad's storyline and they targeted topics on which there was near unanimity of outrage.

Anjali Sud's BIG plans for Vimeo

Anjali Sud's BIG plans for Vimeo

Rediff.com29 Jul 2021

'I am most excited about a new video production solution for large organisations -- think Fortune 500 companies -- that have distributed teams, many of which are based in India.'

Sai's Take: What I learnt from Modi's Express interview

Sai's Take: What I learnt from Modi's Express interview

Rediff.com13 May 2019

'Modi's interview style is distinct, and alas one that is increasingly being followed by others as well, notably by the man who is out to challenge him, Rahul Gandhi.' 'This may appear aggressive and combative to readers and viewers, but the fact is that sometimes it becomes unclear as to who is interviewing who,' discovers Saisuresh Sivaswamy.

The Zomato boomerang

The Zomato boomerang

Rediff.com25 Dec 2018

'For the likes of Zomato or Swiggy or Foodpanda or similar others, the customer has been sensitised for all times to the perils of the food pack being pilfered.' 'An important matter of trust has been exposed. And that really has been the biggest downer of this entire episode,' points out marketing guru Sandeep Goyal.

Here comes content marketing

Here comes content marketing

Rediff.com12 Aug 2014

Content marketing is perhaps part of the tectonic shift that is under way in media with the advent of the web, says Ajit Balakrishnan.

'Janhvi was sitting on the footpath, reading the script'

'Janhvi was sitting on the footpath, reading the script'

Rediff.com10 Aug 2022

'I was very scared as I was a first-time director. 'Janhvi is a star and a star kid. But the moment she asked me if she was capable of playing the role, we became equals.'

Ban on Chinese mobile apps is bonanza for India's own

Ban on Chinese mobile apps is bonanza for India's own

Rediff.com17 Sep 2021

Eighteen months after the government started banning Chinese mobile apps, two distinct changes have occurred in the country's mobile app sweepstakes. The move has given a thrust to domestic app publishers, especially in certain segments and it has dramatically reduced the market share of Chinese apps. What started as an interim government ban on 59 Chinese apps, including the highly popular TikTok and WeChat in March 2020 ended as a permanent ban on many of them in January this year. According to a China Internet Report 2021 (by South China Morning Post), the market share of Chinese apps in India has dropped substantially from 44 per cent in 2018 to only 29 per cent in 2020. In 2017 it was 41 per cent.

Brands find it's not Mushkil to plug into KJo's Dil

Brands find it's not Mushkil to plug into KJo's Dil

Rediff.com2 Nov 2016

Facebook, Airbnb, Paytm, eBay join the film's cast of brands, look to connect with young audiences.

Don't put out ads that can create 'mutual hatred': EC asks parties

Don't put out ads that can create 'mutual hatred': EC asks parties

Rediff.com31 Oct 2015

The Election Commission on Saturday asked political parties in Bihar not to publish advertisements that have the potential to create mutual hatred and ill-will among different social and religious communities so that the peaceful atmosphere is not vitiated.

Celebrity endorsement deals will be under more scrutiny

Celebrity endorsement deals will be under more scrutiny

Rediff.com9 Jun 2015

Celebrities will become more responsive to consumer concerns about the brands they endorse.

Victoria Beckham goes bold on mag cover

Victoria Beckham goes bold on mag cover

Rediff.com22 Jan 2018

The eye-popping cover has her posing in just a bodysuit!

Trump says 'Nike getting absolutely killed' as Kaepernick ad airs

Trump says 'Nike getting absolutely killed' as Kaepernick ad airs

Rediff.com6 Sep 2018

Trump, without offering evidence, said in a post on Twitter that the sportswear company was "getting absolutely killed with anger and boycotts."

Picture to end with Wankhede losing job, will expose nexus with BJP: Malik

Picture to end with Wankhede losing job, will expose nexus with BJP: Malik

Rediff.com29 Oct 2021

Continuing his tirade against Nartocits Control Bureau's Mumbai zonal director Sameer Wankhede, Nationalist Congress Party spokesperson and Maharashtra minister Nawab Malik on Friday said he would expose some Bharatiya Janata Party leaders and their alleged connection with the officer in the winter session of the state Legislature to be held in December.

Misleading ads? Celebrities may face penalty or jail term

Misleading ads? Celebrities may face penalty or jail term

Rediff.com26 Apr 2016

Some celebrities have come under fire for endorsing brands misleading consumers.

Ramdev summoned in suit by doctors on misinformation against allopathy

Ramdev summoned in suit by doctors on misinformation against allopathy

Rediff.com27 Oct 2021

The Delhi high court on Wednesday issued summons to Ramdev on a lawsuit by several doctors' associations for allegedly spreading misinformation against allopathy amid the COVID-19 pandemic, saying that the plea was not frivolous and a case for its institution was 'definitely' made out.

What Khurshid Anwar's suicide should tell the media

What Khurshid Anwar's suicide should tell the media

Rediff.com19 Dec 2013

It is absolutely essential to prevent an atmosphere of trial and execution from being created on the larger issue of sexual assault, so that there can be a dispassionate understanding of every case, instead of irresponsible outpourings on television channels run by unaccountable anchors, says Seema Mustafa.

Bloomsbury withdraws book on Delhi riots after backlash

Bloomsbury withdraws book on Delhi riots after backlash

Rediff.com23 Aug 2020

The publishing house faced massive backlash online on Friday after an advertisement of the book launch on Saturday with Bharatiya Janata Party leader Kapil Mishra as a guest of honour did the rounds on social media.

SEE: How Radhika Apte shut down body shamers

SEE: How Radhika Apte shut down body shamers

Rediff.com11 Feb 2020

Radhika Apte believes that no one should be schooled on what to wear or what to do, based on how they look.

'BJP may end up as largest beneficiary of polarisation'

'BJP may end up as largest beneficiary of polarisation'

Rediff.com25 Jan 2022

'In order to stop the BJP actually, you need a party that changes the discourse rather than positing another pole for polarising it further. The answer to this kind of politics lies in refocusing the agenda on development'

Now, Godrej locks its history in Amar Chitra Katha

Now, Godrej locks its history in Amar Chitra Katha

Rediff.com15 May 2022

It is not the first time the history of the Godrej family is being written. In its centenary year in 1997, film journalist and former editor of Filmfare and Screen B K Karanjia had, at the behest of the industrial family, penned a voluminous two-part history, tracing their trials and tribulations since 1897. So, what made the family want to tell its story again 25 years later? And not through another book, but through a completely different medium?

SEBI action against high return schemes

SEBI action against high return schemes

Rediff.com20 Sep 2018

Delhi brokers under SEBI's glare for drawing investors through ads promising unrealistic returns.

Google goes on hiring spree in China to stage a comeback

Google goes on hiring spree in China to stage a comeback

Rediff.com7 Jan 2016

The buzz that Google Inc may move back to the Chinese mainland became louder this week.

The Rise and Rise of the Attention Economy

The Rise and Rise of the Attention Economy

Rediff.com5 Sep 2020

'The attention economy is making it economically valuable for us to spread our attention thin', observes ad guru Sandeep Goyal.